If you’re like most real estate professionals, one of your goals for 2018 is likely to close more sales and boost your income. When you work by referral, you’ll close more sales if you can generate more leads in the form of referrals from past or current clients, friends, family and people within your network. And, how do you earn more referrals? By offering great service to your clients. When you provide your clients with great service, you’re selling to them—selling your expertise, your experience and the services you provide.
Start with integrity
Real estate is always changing. Consumers have become savvier about sales and don’t want to feel like they’re being sold to, especially younger consumers. They want someone who will guide them through the process without being subjected to a ‘hard sell.’ Reach out to them by sharing your expertise and giving them the knowledge they need to make the real estate decisions that are best for them.
1. Ask questions. The best way to find out what your clients need is to ask them open-ended questions. Be sure to listen to their answers and write their responses in a notebook and enter them in to Referral Maker CRM as soon as you can.
2. Practice. Even if you’ve been in the real estate business for years, practicing dialogs and rehearsing what you’re going to say ensures you’ll deliver what you need to say in the most professional manner. Referral Maker CRM features these dialogs to help you get started. Practice them in the car, in the bathroom mirror, while you’re making your coffee in the morning. This will help you prepare as a professional and deliver the best service to your clients.
3. Build trust. Trust is essential for any relationship. You can build trust with your clients by staying in touch consistently. This means sending your marketing materials on time each month, calling your best clients to check in and following up with a personal note, or delivering Pop-Bys to your clients to let them know you care. Referral Maker CRM was designed to help you manage your connections to your clients and ensure you’re maintaining consistent connections with them.
Use Referral Maker CRM to help you boost your sales in 2018. Visit ReferralMaker.com to learn more!