The Importance of Being Consistent

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We’ve said it before—consistency is the key to success. In order to consistently succeed, you have to be consistent and deliberate with your lead generating activities. The most successful real estate professionals understand the benefits of being consistent, especially if you want to grow and develop the relationships you have with your clients. When you work by referral, it’s all about your relationships. Here are some benefits of being consistent:
It builds trust. When you send your Marketing Flyers and eReports, call your database, write your personal notes and deliver Pop-Bys to your clients, you’ll build continue to build trust. Trust builds relationships. Your clients will begin to rely on you to keep your word. They’ll also rely on you to keep them in the loop regarding real estate information about the local market, the buying and selling processes and more. No matter how busy you get, carve out time to keep in touch with your clients because you’re planting the seeds for 2017’s referrals.
It creates a habit. Consistency creates good habits, and good habits are what you need to succeed. However, habits are hard to develop and all too easy to break, especially when you take time off or experience a challenge in your life or business. Consistency ensures you’ll maintain your habits and continue on the journey to success.
Set the stage for the year. When you’re consistent, you don’t have to spend time getting back into the flow when you take time off. You can jump right in where you were and stay productive. Referral Maker® CRM can help you stay consistent, no matter what happens in life. Plan your marketing materials, get a list of who to contact each day and set goals for your business. If you’re not using Referral Maker, what are you waiting for? Visit for more information and to start using it today.


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