Tag Archives: relational marketing

It’s Pop-By Season! Get More Out of Your Pop-Bys

It's pop-by season. get more out of your pop-bys

Need a lead by the end of the day? Deliver a Pop-By! It’s no secret that getting face-to-face with your clients is the best way to connect with them and thank them for their referrals. It’s also a great way to stay top of mind and get the leads you need to start 2017 right. The final three months of the year feature several major holidays that make it the perfect time to socialize with your clients. Continue reading

Recommit to Your Marketing in 2015

Succeed in 2015 by recommitting to your marketing.

Succeed in 2015 by recommitting to your marketing.

Make 2015 your best year ever by recommitting to your marketing! Get more out of your marketing system—and Working by Referral—with these helpful tips. Continue reading

How to Throw a Memorable Spring Client Party

Connect with your clients with a festive spring party.


Spring is right around the corner—even for those on the East Coast, believe it or not; it’s time to start planning your spring client party. Client parties are a great way to connect with your best clients and express your gratitude for the referrals they send your way. Here are a few tips for throwing a great client party this spring or any time of year. Continue reading

Promotion: Are You Doing it Right?

According the National Association of REALTORS, real estate agents and brokers spent a median of $590 on marketing and $640 on business promotion in 2012. This breaks down to a median total of 20% of their budgets. As a real estate professional, marketing and promotion is essential to your business. And while traditional promotion has its place, relational promotion is where you should spend most of your time and money, especially if you work by referral. The reason is simple: People are more likely to trust a referral from someone close to them than a billboard or advertisement. Continue reading

A Checklist for Your Business Mixer

Choosing a date is one of the first steps to take when planning a business mixer.

What better way to hang out with your favorite business owners and enhance your relationships than through a great business mixer? A business mixer is one of the best ways to deepen the relationships you have with the businesses you refer. While you establish your position as the hub of your business community, your business owners get the opportunity network with other trusted business owners in the area. What are you waiting for? Don’t procrastinate: Today’s the day to begin planning your next business mixer. Continue reading

4 Easy Tips for a Successful Business Mixer

Business mixers are a fun way to reinforce your role as the hub of your business network.

When was the last time you connected with your favorite business owners? If it’s been a while, it may be time to host a business mixer. Mixers give you the opportunity to catch up with your favorite business owners while giving them the chance to meet and mingle with other great leaders. Continue reading

Why Relational Marketing Gives You the Competitive Advantage

Referral Maker CRM makes it easy and fun to generate the meaningful contacts necessary for a consistent stream of leads.

When was the last time you received a phone call or mail from someone you knew? Chances are you stayed on the line to chat or read that piece of mail because you had a relationship with the sender. Continue reading