Master a More Effective Follow Up

businessman on phone

One of the biggest complaints of many buyers and sellers is that they don’t hear from their real estate agents again after the transaction is complete. When you maintain communication with your clients after the transaction has closed, you help create lifelong advocates for your business. And, it only takes a minute to follow up. Here are some tips to help you maintain communication and follow up with your clients:

1. Be timely, that is, call, email or write a personal note within a certain timeframe. After you speak with them on the phone, put a follow up personal note in the mail the next day to reassure them you’re there to help. If you just shown them a home, give them a call within a day or two (or sooner in a hot market) to see if they’ve come to a decision.

2. Be consistent. Show your clients you can rely on you by being consistent with your follow up, as well as your monthly real estate marketing flyers and eReports, Pop-Bys and phone calls. The more they can rely on you, the more they’ll trust you and the more likely they’ll use you again for their real estate needs and refer you to their family and friends.

3. Set reminders. As a busy agent, you may have trouble remembering to follow up. Referral Maker CRM can help you remember. Input and sort your database and you’ll know who to contact and when. And, if you’re not sure what to say, Referral Maker has you covered there as well with all the proven dialogs you need to get the conversation started with your clients. Visit for more information.

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