Customer service can make or break your business, especially when you work by referral. People are more likely to refer their family and friends to businesses that offer great customer service. After all, they want their loved ones to have the same great experience that they had. Excellent service leaves a lasting impression, and when you provide your clients with great service, it becomes part of your brand. Improve the service you provide by following these tips:
1. Provide value. Today’s buyers and sellers are more informed than ever. The Internet gives them instant answers to anything they want to know. Quick access to information makes us crave more, so give your clients what they want—more information. A monthly flyer that provides information on a topical subject—from home renovation tips to ways to save money—not only quenches your clients thirst for knowledge, it also keeps you at the top of their minds.
No time to make a monthly mailing? The Referral Maker® Marketing System includes a professionally written and designed real estate Marketing Flyer to send to your database each month. And, if you don’t have time to fold the Marketing Flyers and stuff the envelopes, we’ll do that for you, too, for a bit extra. Visit Referral Maker for more information about Referral Maker Pro Membership.
2. Look to fill a need. One of the best ways to provide excellent, and memorable, service is to listen for a need and find a way to help. When you speak with your clients, listen for a way to help them. If they mention that their roof is leaking, refer them to a reputable roofer in your network. If they mention that their child is heading off to college, send them a book about the topic. Helping them not only shows that you care, it also leaves an indelible impression upon them.
3. Go above what’s expected. It’s great to live up to your clients’ expectations; it’s even better to surpass them. The unexpected extras reveal your character and show that you strive to go beyond their expectations. Pop by their home or work with a small gift to show that you care, and always make them feel special when you speak with them.
The unexpected extras reveal your character and show that you strive to go beyond their expectations. Click to Tweet
Referral Maker® real estate CRM can help you provide excellent service to your clients. Once you upload and sort your database, Referral Maker will tell you who to contact, how often to contact them and even give you conversation starters. Visit Referral Maker for more information.