It’s the middle of the month—have you sent your eReport yet? One of the biggest complaints that people have is that their real estate agent seems to fall of the face of the planet after the transaction has closed. They want you to stay in touch! What better way to connect with your clients than with an email that ties into your monthly mailing?
The eReport was designed and intended to complement your monthly Marketing Flyer and give you an excuse to contact your best and favorite clients. Sending your eReport consistently each month can help you to leverage the stacking effect of the entire Referral Maker Marketing System.
3 Ways the eReport Boosts Your Marketing Campaign
1. It keeps you at the top of your clients’ minds.
The eReport leaves a lasting impression on your clients. Not only does it make it easy for them to respond to you with a question or comment, but it may also prompt them to think of you when a friend or family member mentions that they’re looking for a new home or are interested in putting their home on the market.
2. It gives you the opportunity to show your character and competence.
The topic of the eReport is intended to complement your monthly marketing piece. Both feature information that your clients, or their family and friends, are sure to find interesting. Most importantly, the information is meant to convey not only your care and concern for your clients, but also show your expertise about the market and all things home-related.
3. It allows your clients to share interesting information with their networks.
It’s easy to share an email—just forward it on to family and friends. The topics and design of the eReport allows your clients to easily share it with the people in their networks who may be interested in the topic. And, when they forward the information on to their networks, your information is included, making it easy to get in touch.
What are you waiting for? Send out your eReport today to plant the seed and reap the harvest of referrals later on! Referral Maker® real estate CRM makes it easy to send your eReports. Simply click on the Marketing tab and select Send Email. Choose the latest month’s eReport or craft another email to send to your clients. If you’re not using Referral Maker CRM, it’s never too late to start. Visit ReferralMaker.com to learn more and to start your 30-day free trial.