Did you know that the businesses in your network can be excellent sources of referrals? You may refer your clients to some of the businesses in your database during the course of the transaction, as well as after it has closed. You are the key connection between your clients and the businesses that you work with. And, chances are, your clients rely on you to be their trusted advisor, the person they turn to when they are looking for a reputable tradesperson or professional to perform a service on their house. Conversely, businesses are always looking for new customers. Take the opportunity to connect your clients with the businesses in your network, and enjoy the following benefits:
1. You’ll enjoy high-quality referrals. It’s no secret that the connections you receive through businesses often produce better referrals. Since the referral comes from a professional, it often carries more weight for many people.
2. It’s easier to ask for referrals from a business. If you refer your clients to businesses, it’s easier to ask the businesses for referrals. Just remind them, “Oh, by the way®…I’m never too busy for your referrals.”
3. You have the opportunity to expand your sphere of influence. The more you network and connect with the business in your database, the deeper the relationship will become. Building strong relationships will not only find better ways to serve your clients and these businesses, it may also drive more referral to your business.
When you speak with your business connections, be sure to update their information in Referral Maker™ real estate CRM software. In addition to housing your database, Referral Maker can also help you track your activities, create to-do lists, set goals to help your business thrive, and market your real estate business. Visit Referral Maker for more information, and to start your 30-day free trial.