Although today’s buyers have access to more information about the real estate process than buyers in the past, they may not have the experience to understand the nuances of the process. Luckily, they have you to help them make sense of it all. They’ll rely on your knowledge and experience to help them negotiate the best deal. When you offer great service to your clients, you’ll build strong relationships with your clients, which is essential to leading a long-lasting business. Referral Maker CRM® was developed to help you serve your clients better; here’s how:
1. Keep your buyers in the loop.
Referral Maker will remind you to keep in touch with your clients by phone, monthly marketing flyers and eReports, personal notes and Pop-Bys. When you include them in your database, they’ll always stay up-to-date on the buying process and your local market.
2. Send listings.
In one of your first meetings, ask your buyers what they’re looking for in a home and write down what they want as well as what they don’t. Enter these preferences within their contact information on Referral Maker CRM and use Property Match to connect them to one of your current listings.
3. Connect them to a reputable lender or other professional in your network.
Do your buyers need to get preapproved for a mortgage? Connect them with a mortgage professional in your network who you trust. Referral Maker also makes it easy to connect them with other professionals you work with, from cleaners and tradespeople to attorneys.
Remember, the better the service you offer, the stronger the foundation you’ll build for a great working relationship with your clients. Let Referral Maker CRM help along the way. Visit ReferralMaker.com for more information.
Although many agents fade away one the contract is signed and the transaction is closed, it’s actually the best time to serve your homebuyers, now homeowners. The period after closing gives you the opportunity to continue to serve by connect them with a few of the professionals you work with and trust. We created the July Marketing Flyer in the Referral Maker® Marketing Kit to help you start the conversations with your buyers and help them make their moves go smoothly. Continue reading
In many areas, spring is when the real estate market really heats up. People who were only thinking of buying a few months ago are beginning to actively look for homes. They may search on the internet or they may hop in their vehicles and look for homes in the neighborhoods in which they’d like to live. Similarly, people who had been thinking of selling are starting to clean their homes, make repairs and do other things to make their homes stand out when they list it. Regardless of what stage your clients are in, now is a great time to talk to your clients about the market. Continue reading
Help your buyers and sellers navigate the real estate market with this month’s Marketing Flyer and eReport.
The sun is out, the weather is warm, potential buyers are out looking for a new home and potential sellers are getting their homes in shape to sell. Most buyers and sellers don’t participate in the real estate process very often—maybe once or twice a decade. It’s hard to remember everything that needs to be done before you sign the paperwork. Continue reading
Let Referral Maker CRM help you help first-time buyers.
Buying a home can be a nerve-wracking process for many buyers, especially first-timers who aren’t sure what to expect from the whole process. While today’s buyers may be more educated about the real estate market than homebuyers in the past, they don’t have the experience to negotiate the ins and outs of buying a home. That’s where you and your expertise and knowledge come in! Working with first-time homebuyers gives you the opportunity to show your character and competence, as well as the chance to build the foundation for a long-lasting business relationship with your clients. Referral Maker® CRM can help! Here are three tips to use Referral Maker help your first-time homebuyers navigate the buying process.
1. Add them to Referral Maker CRM.
Keep your buyers in the loop by adding them to Referral Maker! The CRM will remind you to connect with them via phone, emails, mailings, notes and Pop-Bys. Additionally, including them in your database will allow you to send them your monthly Marketing Flyers and eReports, which will help you to position yourself as a local expert and their trusted advisor.
2. Send them listings.
Ask your buyers what they’re looking for in a home and make note of their must haves and deal breakers. Include their preferences in their contact information on Referral Maker CRM and use the Property Match feature to match them to your current listings.
3. Get preapproved.
Getting preapproved is an important first step in the home buying process. Not only does it give them an idea of how much house they can afford and give them time to improve their credit report, but it also makes it easier to move forward when they find a home they want to purchase. When you meet with your first-time buyers, encourage them to get preapproved for a mortgage, and connect them with a lender that you trust.
The more help and service you provide now, the stronger the foundation you’ll build for a great working relationship with your clients. Referral Maker® real estate CRM can help you stay in touch with your clients, connect them with one of your listings, send them a checklist of things to do, and much more! Visit ReferralMaker.com for more information and to start your 30-day trial today!
Moving boxes or other similar items help to keep you in your clients’ thoughts.
Homeownership is a big step, especially for first-time buyers. Show your buyers that you’re thinking of them with these helpful and thoughtful Pop-By gifts. Continue reading
Spring is a great time to connect with your clients, including recent buyers and sellers.
When you work by referral, keeping in touch with your clients is all the more important. After all, it’s their referrals that drive your business. Many agents lose touch with their clients after the transaction has closed, often because they don’t think that their clients want to hear from them. However, the opposite is true—buyers and sellers want to hear from their agents after the transaction has closed. Here are five people to touch base with now. Continue reading
Over the next few years, more Millennials will be entering the housing market.
As the economy continues to improve, more Millennials are moving up and into their own homes. Millennials are the generation that’s currently in their 20s and early 30s right now. They were raised with technology, making it all the more important to ensure that you’re up to speed on your website, social media and all of the technology in between. Here are a few tips for working with Millennial clients. Continue reading
Got buyers on the fence? Here’s how to nudge them to a decision.
According to a new survey from Fannie Mae, many potential buyers are interested in buying a home, but aren’t ready to pull the trigger just yet, despite feeling more confident about the economy. Whether they’re waiting for their financial situations to improve or they’re patiently keeping their eyes out for the perfect home to buy, here are a few ways to get them off the fence. Continue reading
Help your clients sell their homes in winter.
Did you know that the winter is still a great time to list a home? Although you may know this, you clients may not. Most sellers feel that the spring is the best time to list; however, while the spring is the most popular time to list, there are advantages to listing a home in the winter. While these benefits may vary by area, here are a few reasons to sell now.
1. Buyers tend to be more motivated to purchase. While there may be fewer buyers in the winter, the ones that are out there tend to be more motivated to buy as soon as they can. Which leads to…
2. Your home may sell faster. Again, homes seem to fly off the market in the spring, but homes on the market in winter often sell within three months. According to a survey by Redfin, home on the market in January, February and March have the best chances of being sold within 90 days.
3. Your home may sell above list price. Although your home is slightly more likely to sell above list price in the spring, the chances of it selling above list price in the winter are equal to that of the summer and fall.
If you have sellers who are on the fence about listing their homes this winter, explain these benefits to them. Even better, if you have compelling statistics about homes in your area selling faster during the winter, relay that information to them as well. Referral Maker® real estate CRM can help you stay on top of your market statistics. Visit Referral Maker to learn more and to start your 30-day free trial.