Tag Archives: social media

Use Referral Maker CRM to Help You Build Your Brand

RMCRM Branding

If you’re like many small business owners, you’re focused on building your brand. Even if you work for a broker, you may want to build the brand and help your clients and local community see you as a real estate expert. Every time you contact a client, write a personal note or help a buyer or seller achieve their real estate dreams, you’re building your brand and expanding your reach. Every connection you make with your clients is an opportunity to build your brand. Here’s how Referral Maker CRM can help you build your brand. Continue reading

Get Social with Your Clients

Get on the phone and invite your clients to a client party.

Get on the phone and invite your clients to a client party.

The sun is shining and the temperatures are heating up—what better time to get social with your clients? Whether you’re planning a summer client party to thank your clients for their business and referrals or just ramping up your posts on social media, it’s clear that now is the time to make contact with your top clients. Continue reading

3 Reasons to Use Social Media in Your Business

Why you should use social media in your business.

Why you should use social media in your business.

Connect with your clients today! Social media is an easy way to connect with your clients. Although it’s no substitute for face-to-face contact, it’s a quick way to provide value and touch base with them. Here are three reasons to use it in your business. Continue reading

How to Provide Value to Your Clients

Mail--via monthly mailings and personal notes--is a great way to connect with clients and provide value.

Mail–via monthly mailings and personal notes–is a great way to connect with clients and provide value.

Want to stay at the top of your clients’ minds? Provide value to them consistently before, during and after you’ve completed the transaction. Many people complain that they lost touch with their real estate agents after the deal closed on their homes. Providing value gives you the opportunity to reach out to your clients and maintain the lines of communication. Here are five ways to provide value: Continue reading

5 Keys to Social Media in 2015

Social media--are you doing it right this year?

Social media–are you doing it right this year?

If you’re like many real estate professionals, you use social media to communicate with your clients and market your listings and yourself. It’s another way to brand your business, show your clients that you care and reinforce your role as a local real estate expert. Here are a few ways to use social media in 2015. Continue reading

6 Tips for Instagram Success

Just met a great client for coffee? Instagram a photo  from the spot with a great caption.

Just met a great client for coffee? Instagram a photo from the spot with a great caption.

One of the fastest growing social media platforms, Instagram is an image and video driven social media site that give you the opportunity to showcase well-shot photos and establish yourself as the expert of your community. Like the other social media sites though, there are a few things to keep in mind before you post a photo or video. Here are six:

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3 Reasons to Start Using Instagram

With Instagram, you can capture great photos of your city or town and give potential buyers a glimpse into the local area.

With Instagram, you can capture great photos of your city or town and give potential buyers a glimpse into the local area.

If you’re like most agents, you want to have a presence on whatever social media platform is the most relevant at the time. First it was Facebook, and then everyone flocked to Pinterest. While these are great platforms for sharing photos and information about listings and tips for home buyers and sellers, many agents are beginning to turn their attention to Instagram.

Instagram is a photo-driven social media site allows you to edit and post photos, as well as short 15-second videos to your feed on the site, Facebook, Twitter and other popular social media sites. Here are a few reasons to get active on Instagram: Continue reading

Just Breathe! 3 Tips for When You Feel Overwhelmed

Prioritizing your day will help to prevent you from feeling overwhelmed.

Prioritizing your day will help to prevent you from feeling overwhelmed.

Although you may be cool as cucumber most of the time, there may be times when you begin to feel overwhelmed. The holiday season is one of the most common times for feelings of overwhelm to start bubbling up; after all, you’re trying to close deals by the end of the year, generate leads for next year’s deals and planning client parties and Pop-Bys. And that’s just the work-related stuff. You may also have to plan the annual family holiday party, shop for everyone on your list, decorate your house and get it ready for your out-of-town holiday guests, and a million other things in between. Marie Curie may have done great things with just 24 hours in a day, but she probably didn’t have in-laws staying for a week who are on special a gluten free, sugar free, preservative free, beige colored, only organic and grown within 15 miles diet or a teen daughter who can only wear one particular brand of jeans or else she will, like, literally die of humiliation. Before you begin to tear all of your hair out, take a few breaths and read the following tips. Continue reading

How to Use Social Media for Business

No matter what platforms you use, these tips can help you optimize your social media experience.

No matter what platforms you use, these tips can help you optimize your social media experience.

Social media is a great way to get the word out about your business and listings. However, many agents post too often and saturate their clients’ news feeds with so much information that they feel overwhelmed and choose to unsubscribe. Or, they post so infrequently that their clients forget about them. Mastering social media involves a delicate dance; however, it is possible to build relationships with clients with the following tips. Continue reading

How to Provide Value to Your Clients

Providing value is a great way to build your relationships with your clients.

Providing value is a great way to build your relationships with your clients.

One of the best ways to provide this value is through your real estate marketing materials. Now, you may be thinking—shouldn’t my marketing materials showcase what a fantastic agent I am and list all of my great accomplishments and sales numbers? Step out of the spotlight, super star; your focus should be on your clients and addressing their needs and challenges. Continue reading