For some agents, the fourth quarter signifies a winding down of business. After all, the holiday season and winter months aren’t typically busy times in real estate so these agents coast through the rest of the year, only to start at square one in January. True professionals know this is not the time to hibernate for the winter—instead the final quarter of the year is the perfect time to ask for referrals and fill your pipeline with leads to see you through the beginning of 2018. However, that doesn’t mean you need to forego fun in the process. Since the autumn and upcoming holiday season are the most social times of the year, get social with your clients! Here’s how: Continue reading
Now is a great time to pop by to your favorite clients with a special, spring-themed treat to thank them for their business and referrals (and remind them you’re never too busy for more!). Spring is seen as the busiest time of the market as many buyers start their search for a new home and sellers begin to prepare their homes to list. Think of it this way: Just as you plant the seeds for your flowers and vegetables in the spring, so too should you plant the seeds for referrals. Here are a few seasonal Pop-By ideas to get started. Continue reading
We’re excited to announce a couple of new enhancements to the Referral Maker® CRM mobile app, as well as fixes to several bugs reported by users. Here’s what’s new: Continue reading
Need a lead by the end of the day? Deliver a Pop-By! It’s no secret that getting face-to-face with your clients is the best way to connect with them and thank them for their referrals. It’s also a great way to stay top of mind and get the leads you need to start 2017 right. The final three months of the year feature several major holidays that make it the perfect time to socialize with your clients. Continue reading
Get face-to-face with your favorite clients this autumn with a thoughtful Pop-By gift. Pop-Bys are a fun way to connect with your clients and say ‘thanks’ for their business, while helping you stay at the top of their minds. It doesn’t have to be expensive, either. Just a small, thoughtful gift that allows you to show your clients you care. Here are a few ideas to ring in the season: Continue reading
Although technology may have a place in a successful real estate business, there’s no doubt that face-to-face and voice-to-voice contact is more effective, especially when you’re trying to build relationships with your clients. While “liking” or commenting on a post are ways to communicate, they don’t have the impact that a phone call, a surprise visit or a lunch or client party have. Getting one-on-one time with your clients may seem old-fashioned; however, it’s an important way to enhance your relationships with your clients, find ways to serve them and ask for referrals. Here are three ways to get face time with your clients. Continue reading
What better way to show your clients you appreciate their business and referrals than by surprising them with a small Pop-By gift? These small, inexpensive gifts give you a reason to connect with your clients and deepen your relationships with them. As we head into summer, here are a few ideas to surprise your clients and surpass their expectations. Continue reading
Sending your marketing flyers and eReports each month is only the beginning of your marketing system. While doing this is sure to keep you on the top of your clients’ minds, there’s so much more to do! If you want to improve the chances of staying on the minds of your clients, here are a few tips. Continue reading
Any time is a great time to touch base with your clients. It may be cold and wintery outside in many parts of the country; however, that’s not an excuse to hibernate in your office for the season. Get out and chat with your clients! You’ll never know when you’ll hear a need you can fill to serve your clients better. Continue reading
One of the biggest traits that separate an agent from a professional is consistency. While agents typically call it a year as soon as the calendar strikes December 1st, professionals keep working. Although professionals may lighten their work load at this time of year, they still strive to maintain consistency in their daily life. Why is consistency so important?
Continue to build trust. Consistency builds trust. How? When you send your Marketing Flyers and eReports each month, like clockwork, your clients begin to expect them. They’ll look forward to hearing from you and receiving great information. This not only helps breed trust, it also strengthens your relationships with them.
Stay in habit. Habits are hard to create, but oh so easy to break. When you take an extended period of time away from your daily activities, it can be tough to get back in the habit of doing them again. Maintaining consistency helps you maintain your good habits.
Set the stage for next year’s referrals. Although you may not be closing as many deals at this time of year, you are sowing the seeds for next year’s business. By staying consistent and doing your daily lead generating activities now, you’re setting the stage for a great start of the new year.
Referral Maker® CRM helps you stay consistent even when it’s tough. Referral Maker tells you what to do and who to contact each day. Not sure what to say? Referral Maker can help there as well, giving you all of Brian Buffini’s proven dialogues. See what the fuss is about. Visit ReferralMaker.com today!