A few sentences in a personal note leaves a lasting impression with the client who receives it.

When was the last time you received a hand-written letter or card in the mail? Chances are you didn’t toss it into the recycling bin with the rest of your junk mail. It’s become rare to receive mail from people know and like. Usually our mailboxes overflow with bills, magazines, coupons, advertisements and “special offers” so it’s a pleasant surprise to get mail addressed to us, in pen with a real stamp in the corner of the envelope from someone we know.

When someone takes the time to write to you, even if it was a few brief sentences, it probably puts a smile on your face and a spring in your step for the rest of the day. Perhaps it even makes up for the person who cut you off in traffic. The point is personal notes have an impact. Continue reading →