If you’re like most real estate professionals, one of your goals for 2018 is likely to close more sales and boost your income. When you work by referral, you’ll close more sales if you can generate more leads in the form of referrals from past or current clients, friends, family and people within your network. And, how do you earn more referrals? By offering great service to your clients. When you provide your clients with great service, you’re selling to them—selling your expertise, your experience and the services you provide. Continue reading
Holiday client parties are a great way to connect with your clients during the most social time of the year. Now is the time to start planning, especially if you want to host a sizable fête somewhere that isn’t your home. Places such as conference rooms, halls and restaurants begin booking up as the holidays approach as do caterers and party planners, so reserving and booking now will ensure you get your top choices. Planning a party can be stressful, but don’t worry: Referral Maker® CRM has you covered! Continue reading
For some agents, the fourth quarter signifies a winding down of business. After all, the holiday season and winter months aren’t typically busy times in real estate so these agents coast through the rest of the year, only to start at square one in January. True professionals know this is not the time to hibernate for the winter—instead the final quarter of the year is the perfect time to ask for referrals and fill your pipeline with leads to see you through the beginning of 2018. However, that doesn’t mean you need to forego fun in the process. Since the autumn and upcoming holiday season are the most social times of the year, get social with your clients! Here’s how: Continue reading
The eReport is an important part of the Referral Maker Marketing System. Each month, you send the eReport, which is designed to complement the monthly Marketing Flyer and keep you in the minds of your clients. According to the latest NAR report, email continues to be the preferred method of communication with current, past and potential clients for most agents.* Help your eReport stand out among the other email your clients receive in their inboxes. Continue reading
Have you ever worked with a client you didn’t enjoy? Perhaps they were too demanding or your personalities clashed. Whenever you saw their number pop up on your phone, you may have grimaced or broken out in a cold sweat. Did you count the days until the transaction was over or wish you didn’t have to work with them? After all, the bills don’t pay themselves. Continue reading
All the lead generating you did in the first quarter of the year is about to pay off. Spring is seen as the start of the busy season in real estate as sellers get ready to list their homes and buyers begin their home searches. The hard work you did in the first quarter—making new connections and reconnecting with your past and current clients—will mean an increase in business over the next few months. You’re about to get very, very busy. Continue reading
The first quarter is the ideal time to generate a large share of your leads for the year. Why? Your motivation is high, your clients are starting to think about getting involved in the housing market and you’re still feeling social from the holidays. When you work by referral, generating leads is a social process which puts you in contact with your favorite clients. Here are a few tips to help you optimize the process this quarter. Continue reading
If you’re like many small business owners, you’re focused on building your brand. Even if you work for a broker, you may want to build the brand and help your clients and local community see you as a real estate expert. Every time you contact a client, write a personal note or help a buyer or seller achieve their real estate dreams, you’re building your brand and expanding your reach. Every connection you make with your clients is an opportunity to build your brand. Here’s how Referral Maker CRM can help you build your brand. Continue reading
It’s the beginning of the year, a time when many of us set goals for our businesses and personal lives. However, many people will forget about these goals within a few months because they haven’t made SMART goals. SMART goals are Specific and written, Measurable, have an Achievable outcome, are Realistic in time and skill and are Time-based. These goals tap into your strengths to help you achieve the numbers you want to this year in regards to closings, leads and referrals. Here’s how to set them.
1. Picture success. Visualization is a powerful tool that allows you to focus on the most important aspects of success. It’s more than choosing an arbitrary number to shoot for—it involves seeing how achieving your goals will impact your life. When you take the time to see every detail of the future you’d like to live, it can motivate you to achieve your goals.
2. Break it down. Goals are easier to achieve when they’re broken down into smaller pieces. Break down your large goals into smaller goals, including 10-day goals and 3 month goals. Think of these goals as milestones that will keep you motivated and will make achieving your goals a bit easier.
3. Track. We can’t stress enough the importance of tracking. When you document your activities and results, you create a clearer picture of your progress and provide motivation when you need it most.
We created Referral Maker® CRM to make it easy and fun to work by referral. Referral Maker allows you to do more than document your connections with your database, you can track your activities, plan your business and even set and manage goals for your business and life. Visit ReferralMaker.com to learn more and get on track to achieve your goals this year.
If you want to start 2017 on a high note, it’s essential to generate leads now. While many agents begin to wind down their businesses as many markets slow down heading into the winter months, the most successful agents continue to generate leads from now until the end of the year. That’s not to say they keep their noses to the grindstone and work all the time. Instead, they do what they do best—offer their clients the highest level of service…and ask for referrals. Continue reading