Have you ever felt hurt or rejected when a friend chose another agent to help them buy or sell a home? Chances are your friend feared that he or she was taking advantage of the relationship or felt that you didn’t need their business. Your friends have the potential to become your best clients. Continue reading
Happy clients are the best advertising for your business. Word spreads like wildfire, particularly in the age of social media. News of excellent service is able to reach the client’s network as well as their network’s network. Continue reading
Do you find that you liberally refer your clients to your most trusted businesses or do you refrain from referring your clients to local businesses because you’re not sure if they would refer you? Continue reading
It happens to all of us: we get so caught up in the frantic activity of daily life that all of a sudden it’s been six months since you last spoke with a client. Continue reading
If you’re like many real estate professionals and small business owners, you may scratch your head when you begin to organize your client database, wondering who to put in each category. Continue reading
People love to talk about two things: themselves and their children. And this can be a great thing for your business. In fact, you can gather lots of information about someone just by asking them one or two questions and listening to their answers. This chattiness comes in handy when you’re getting to know your clients; it allows you to better serve them and address their unique needs.
You’ve done it! You’ve added every person you know to your Referral MakerTM database. Your family? Check. Your spouse’s family? Check. Your friends and neighbors? Check and check. Continue reading
If you’re like many real estate professionals, part of your database is on a spreadsheet on your computer, while another part is in your phone address book. Oh, and there are probably some names and phone numbers on napkins, business cards and scraps of paper on or around your desk, in the glove box of your car, in your day planner and balled up in your briefcase or purse. There’s no rhyme or reason to the order; like a raffle, you contact whomever you happened to stumble upon while cleaning out your personal belongings. Continue reading