Have you ever worked with a client you didn’t enjoy? Perhaps they were too demanding or your personalities clashed. Whenever you saw their number pop up on your phone, you may have grimaced or broken out in a cold sweat. Did you count the days until the transaction was over or wish you didn’t have to work with them? After all, the bills don’t pay themselves. Continue reading
Although today’s buyers have access to more information about the real estate process than buyers in the past, they may not have the experience to understand the nuances of the process. Luckily, they have you to help them make sense of it all. They’ll rely on your knowledge and experience to help them negotiate the best deal. When you offer great service to your clients, you’ll build strong relationships with your clients, which is essential to leading a long-lasting business. Referral Maker CRM® was developed to help you serve your clients better; here’s how:
1. Keep your buyers in the loop.
Referral Maker will remind you to keep in touch with your clients by phone, monthly marketing flyers and eReports, personal notes and Pop-Bys. When you include them in your database, they’ll always stay up-to-date on the buying process and your local market.
2. Send listings.
In one of your first meetings, ask your buyers what they’re looking for in a home and write down what they want as well as what they don’t. Enter these preferences within their contact information on Referral Maker CRM and use Property Match to connect them to one of your current listings.
3. Connect them to a reputable lender or other professional in your network.
Do your buyers need to get preapproved for a mortgage? Connect them with a mortgage professional in your network who you trust. Referral Maker also makes it easy to connect them with other professionals you work with, from cleaners and tradespeople to attorneys.
Remember, the better the service you offer, the stronger the foundation you’ll build for a great working relationship with your clients. Let Referral Maker CRM help along the way. Visit ReferralMaker.com for more information.
Although many real estate agents fade away one the contract is signed and the transaction is closed, it’s actually the best time to serve your homebuyers, now homeowners. The period after closing gives you the opportunity to continue to serve by connect them with a few of the professionals you work with and trust. We created the July Marketing Flyer in the Referral Maker® Marketing Kit to help you start the conversations with your buyers and help them make their moves go smoothly. Continue reading
Want to build advocates for your business? Surpass the expectations of your clients. Not only is it part of great service, it builds trust and deepens relationship–all of which are essential to build a lasting business. Here are three ways to ‘wow’ your clients. Continue reading
A vibrant database is essential to a thriving business. How to you build a vibrant database? It’s simple: by growing and nurturing your relationships through consistent communication. That is, you have to make sure you mail your marketing items each month, call your clients to check in, write personal notes and deliver Pop-Bys to your top clients. Continue reading
Your clients want to stay in touch long after the contract is signed, and one of the best ways to do so is through your marketing. We developed the marketing flyers as a way to stay at the top of mind of your clients by sending them helpful information each month. The eReport is a complementary piece to the flyer, intended to use as a follow up to the printed flyer. When you send it in the middle of the month, you create the opportunity to get in touch with your clients and for your clients to easily respond to you. And, when you send it consistently, you’ll leverage the stacking effect of the Referral Maker Marketing System. Continue reading
In many areas of the country, the market begins to heat up in the spring. Potential buyers begin looking for home that meet their criteria and sellers start thinking of improvements to make that will get them more money when they list. Even if your clients aren’t thinking of buying or selling yet, they may be interested in what’s going on in the market and how much their home is worth. Continue reading
All the lead generating you did in the first quarter of the year is about to pay off. Spring is seen as the start of the busy season in real estate as sellers get ready to list their homes and buyers begin their home searches. The hard work you did in the first quarter—making new connections and reconnecting with your past and current clients—will mean an increase in business over the next few months. You’re about to get very, very busy. Continue reading
In many areas, spring is when the real estate market really heats up. People who were only thinking of buying a few months ago are beginning to actively look for homes. They may search on the internet or they may hop in their vehicles and look for homes in the neighborhoods in which they’d like to live. Similarly, people who had been thinking of selling are starting to clean their homes, make repairs and do other things to make their homes stand out when they list it. Regardless of what stage your clients are in, now is a great time to talk to your clients about the market. Continue reading
Now is a great time to pop by to your favorite clients with a special, spring-themed treat to thank them for their business and referrals (and remind them you’re never too busy for more!). Spring is seen as the busiest time of the market as many buyers start their search for a new home and sellers begin to prepare their homes to list. Think of it this way: Just as you plant the seeds for your flowers and vegetables in the spring, so too should you plant the seeds for referrals. Here are a few seasonal Pop-By ideas to get started. Continue reading