Tag Archives: client service

It’s Pop-By Season! Get More Out of Your Pop-Bys

It's pop-by season. get more out of your pop-bys

Need a lead by the end of the day? Deliver a Pop-By! It’s no secret that getting face-to-face with your clients is the best way to connect with them and thank them for their referrals. It’s also a great way to stay top of mind and get the leads you need to start 2017 right. The final three months of the year feature several major holidays that make it the perfect time to socialize with your clients. Continue reading

Clever Fall Pop-By Ideas

Clever fall pop-by ideas

Get face-to-face with your favorite clients this autumn with a thoughtful Pop-By gift. Pop-Bys are a fun way to connect with your clients and say ‘thanks’ for their business, while helping you stay at the top of their minds. It doesn’t have to be expensive, either. Just a small, thoughtful gift that allows you to show your clients you care. Here are a few ideas to ring in the season: Continue reading

3 Ways to Get Face-to-Face with Your Top Clients

Meet up with your clients and tell them about your local market

Meet up with your clients and tell them about your local market

Although technology may have a place in a successful real estate business, there’s no doubt that face-to-face and voice-to-voice contact is more effective, especially when you’re trying to build relationships with your clients. While “liking” or commenting on a post are ways to communicate, they don’t have the impact that a phone call, a surprise visit or a lunch or client party have. Getting one-on-one time with your clients may seem old-fashioned; however, it’s an important way to enhance your relationships with your clients, find ways to serve them and ask for referrals. Here are three ways to get face time with your clients. Continue reading

Give Your Branding a Boost

When you personalize your marketing flyers, you stay at the top of your clients' minds, so you're the first person they think of when they want to buy or sell.

When you personalize your marketing flyers, you stay at the top of your clients’ minds, so you’re the first person they think of when they want to buy or sell.

If you have a business, you have a brand. A brand is more than a great name and a logo. It’s your overall reputation among your clients and the greater community. When you work by referral, your brand’s identity is you and the stellar services you provide. It’s what your clients say about you when they refer you to their family and friends. Like a reputation, your brand precedes you when meeting with new clients or networking with people in the industry. Continue reading

Get Camera-Ready—3 Videos Sure to Connect You with Your Clients

Use video to target your buyers and help them through the buying process.

Use video to target your buyers and help them through the buying process.

Video is everywhere, from your social media newsfeed to online news articles. Many companies and brands are including video whenever they can because it’s a great way to connect with people and share information. Many folks would rather watch a video on a topic than read about it. Reach out to your clients and provide valuable information in a medium they’ve come to expect. Here are three ideas for videos to include in your next eReport email newsletter or to post to your website. Continue reading

Host a Client Party This Summer

Gather your best clients together for a picnic in the park.

Gather your best clients together for a picnic in the park.

Summertime is a great time to mingle with your best clients at a client party. Client parties not only allow you to touch base with several of your clients at a time, they’re also a great way to show your appreciation for their business and referrals. Plus, who doesn’t love a party? If you’re thinking of hosting a client party this summer, here are some ideas. Continue reading

5 Ways to Reconnect with Clients This Month

Reconnect with your clients by picking up the phone.

Reconnect with your clients by picking up the phone.

Any time is a great time to touch base with your clients. It may be cold and wintery outside in many parts of the country; however, that’s not an excuse to hibernate in your office for the season. Get out and chat with your clients! You’ll never know when you’ll hear a need you can fill to serve your clients better. Continue reading

How Would Your Clients Rate Your Service?

Improve your relationships with your clients with good service.

Improve your relationships with your clients with good service.

Many real estate agents feel that they go above and beyond to assist their clients during the real estate process. In reality, many buyers and sellers are left less than impressed with their agents, complaining that their agents didn’t keep in touch, kept them out of the loop and did just enough to earn their commission. Ouch—none of these are complaints you want to hear, especially if you want to work with them again or want them to refer you to their family and friends. So how can you exceed their expectations and offer them great service? Here are a few tips: Continue reading

The #1 Thing Your Sellers Want From You

You clients want to hear from you! Be sure to check in with them from time to time.

You clients want to hear from you! Be sure to check in with them from time to time.

How often does the average real estate agent contact their sellers? According to most sellers, their agents don’t contact them enough. One of the biggest complaints sellers have is that their agents seem to disappear from the face of the planet as soon as the sign is put up in the yard, leaving them to wonder what’s going on with the sale of their homes. They wonder if the home has attracted any interest from potential buyers, what the agent is doing to market their home, how their home is faring against other competitive homes, etc. When left to wonder for too long with no check in call from their agent, they may become frustrated and irritated by the entire process, and then take it out on the agent when they finally do hear from them. Don’t be that agent. Continue reading

Make the 80/20 Principle Work for You

The Pareto Principle will help you to optimize your productivity and focus your effort.

The Pareto Principle will help you to optimize your productivity and focus your effort.

The Pareto Principle—also known as the 80/20 Rule—is seeing a resurgence in popularity in the business world, as experts are citing it as a way to boost the efficiency of their business. This timeless rule of economics states that 80% of effects come from 20% of causes, or 80% of your results come from 20% of your effort.

The principle is perfect for real estate professionals who work by referral. For our industry, this translates to 80% of your lead generation results come from 20% of your clients. Who are those 20%? You might know them as your A+ and A clients—the ones who you receive the most referrals from. And, since they send those great leads your way, it’s important to cultivate your relationship with them. Continue reading