Whether you would rate 2014 as “awesome” or “meh,” you have the opportunity to start all over in 2015. After a restful holiday, it’s time to get back to work and focus on your business. Make this year your best year with these helpful tips.
Tap into the science of selling. If you’re like many real estate agents, you may think that to be successful you have to generate a never-ending supply of leads all year round. While it is true that you should generate leads year round, there is a science to how many you’ll need to generate to reach success.
In January to March, aim to generate 40% of your leads for the year.
In April to June, aim to generate 20% of your leads for the year.
In July to September, aim to generate 25% of your leads for the year.
In October to December, aim to generate 15% of your leads for the year.
Stick to a strategy. Planning and strategy will take you far. In addition to generating a varying percentage of your business in each quarter, plan to focus on the following as well:
January to March: Focus on training and production.
April to June: Focus on profitability.
July to September: Focus on training and production.
October to December: Focus on profitability and organization.
Track your activities. Daily lead generating activities serve to plant the seeds of business later on. Committing to calls, personal notes, Pop-Bys, and the Referral Maker Marketing System will help you achieve success in your business, only if you track your progress along the way. Tracking also keeps you motivated when you’re not feeling your best.
Feel the drag. Channel your inner pro cyclist and get into the slipstream in the first quarter of the year. Remember, while you may work for yourself, you don’t work by yourself. Sign up for Peak Producers to sharpen your skills and get encouragement from other professionals who are working the system. Feed into the momentum of others to help drive your own success.
Sharpen your skills. If you want to be at your best, you have to take the time to sharpen your skills. This will help you work more efficiently and serve your clients better. Cultivate your habits, attitude and skills during the first and third quarters of the year. Sign up for seminars and real estate events (like Brian Buffini’s Success Tour), take a class to further your education and read top business books (or reread the classics).
Referral Maker® real estate CRM can help you achieve your goals this year and set the stage for the best year ever. Create SMART goals, know what you have to do each day to succeed, track your progress, keep your database at your fingertips and much more. Visit Referral Maker for more information and to start your 30-day free trial.