3 Reasons to Talk to Your Clients about the Local Real Estate Market

A conversation with your clients about the local market can help to give them the tools they need to buy or sell.

A conversation with your clients about the local market can help to give them the tools they need to buy or sell.

Even if they’re not thinking of buying or selling their home just yet, many people are interested in the state of the real estate market. In fact, today’s buyers and sellers are more educated than buyers and sellers in the past about real estate facts and trends. However, while many homeowners keep up-to-date on what’s going on at the national level, many don’t know how the local market compares to it.

Although it’s true that many markets reflect national trends, others don’t. That’s where you come in. You are the expert of your local real estate market. You know the average sales price, the average number of days on the market, the statistics about the hottest neighborhoods, etc.. Start the conversation with your clients using July’s Marketing Flyers from your Referral Maker® Marketing Kit!

1. Help your clients make wise real estate decisions. Although your clients may read all they can about the market, you’re still privy to the inside scoop on what’s going on in the local market. After all, you work in it each and every day. Offer your clients valuable insight about the trends of the local market to help them decide if now is the time to buy a new home or list their current one.
2. Flex your skills and expertise as their trusted real estate advisor. Whether you’re a seasoned real estate professional with decades of experience under your belt or you’re just starting out, your experience provides valuable insight into the past, current and future trends of the market. When you share this information with your clients, you increase the confidence that your clients have in you and your business.
3. Keep in touch with your clients while providing great service. Need a reason to get in touch with your clients? Discussing the market is a great place to start. Much like the weather, most people are curious about what’s going on, even if they are happy with their current home.

Referral Maker® real estate CRM makes it easy to share your knowledge and insight with your current and potential clients. Referral Maker gives you a real-time snapshot of the statistics of your closed and pending transactions. Additionally, it makes it easy to update your clients on the market, match interested buyers with your current listings and much more. Visit ReferralMaker.com for more information and to start your 30-day free trial.

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